Make vs Buy: Automotive Software Development

March 12, 2019
Hosted by Bonnie D. Graham

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Guest Information

Episode Description

The buzz: “The convergence of cars and computers is blurring the traditional geographical boundaries of both industries" (businessinsider.com). The auto industry is at a major crossroads. Silicon Valley dominates in the use of consumer data. But the auto industry, as it is still producing vehicles, has the data. Creating new consumer and employee experiences is where automotive tech is headed today. What is the way forward for both new Silicon Valley automotive and traditional Detroit/Stuttgart auto manufacturing? The experts speak. Ashok SIvanand, Integral: “The first principle is that you must not fool yourself – and you are the easiest person to fool” (Richard Feynman). Paul Eichenberg, Paul Eichenberg Strategic Consulting: “It is hard to fail, but it is worse never to have tried to succeed” (Theodore Roosevelt). Ellen Sasson, SAP: “Ch-ch-ch-ch-changes Turn and face the strange…” (David Bowie). Join us for Make vs Buy: Automotive Software Development.

The Future of Mobility and Manufacturing with Game Changers, Presented by SAP

Tuesday at 7 AM Pacific Time/10 AM Eastern Time on VoiceAmerica Business Channel

Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

Join host Bonnie D. Graham as she invites you to take an additional coffee break with game-changers for our special series on how SAP is taking its unrivaled industry expertise into the cloud, on the Future of Mobility and Manufacturing with Game-Changers.

Learn how you can be the savvy Automotive Maestro, Business Transformer, Manufacturing Maven, or Upstart Disruptor who takes your company across the finish line as you look ahead to the next wave of disruption in the automotive and industrial manufacturing sectors.

The Future of Mobility and Manufacturing with Game-Changers, presented by SAP, can be heard live Tuesdays at 7 AM Pacific / 10 AM Eastern on the VoiceAmerica Business Channel.

Bonnie D. Graham

Bonnie D. Graham produced and hosted her first live talk radio show in 1998 on AM1240–WGBB, Long Island, NY’s oldest terrestrial radio station. A few years later, she moved from terrestrial to Internet radio with her author interview show, “Up Close and Personal.” In 2011, working at the enterprise software leader SAP, she developed the concept for a weekly live global business thought leadership roundtable series on the VoiceAmerica Business Channel – and launched “Coffee Break with Game-Changers” on October 5, 2011. Over the next nine years, Bonnie D. created, produced and hosted 46 additional SAP series on the Business Channel, attracting millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has developed and hosted live radio and podcast series on the Business Channel for eight additional organizations, as well as her own weekly series, “Read My Lips: Cool Conversations with Creatives with akaRadioRed,” on the Empowerment Channel. In 2023, her live-streaming “Technology Revolution: The Future of Now” series was ranked No. 6 on FeedSpot’s Top 70 Technology Podcasts to Listen to in 2023. What powers Bonnie D.’s passion for radio? She “loves speaking with smart people!”

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