CIO vs. CMO: Who’s winning?
February 13, 2013
Hosted by Sanjog Aul
What are the hot topics in business today: Big Data, Cloud Computing, Social Media, CRM? These are all game changing technology innovations, and yet in increasing numbers of businesses, the adoption of this next wave of thinking is being pushed by the Marketing department, not IT. CIOs have a seat at the table, but have they been able to demonstrate the value of these technologies in the way that CMOs have? On the other hand, Marketing has been driving the ideas, but don’t they need IT’s support to fully deliver what they promise? Who then is winning the race in value creation? Is this even a race?
CIO Talk Network
Wednesday at 7 AM Pacific Time on VoiceAmerica Business Channel
Technology is only as good as its execution. On “CTN: CIO Talk Network”, Sanjog Aul interviews CIOs, CTOs, and other decision makers about their insights in dealing with technology. Learn directly from these subject matter experts how to get the best returns out of your investments in IT. Know ahead of time, what problems and challenges you face in executing IT strategies in the real world. If you are a technology manager, consultant, or advisor, you cannot afford to miss out on what today’s technology thought leaders have to say about today's most urgent IT issues. Listen to “CTN: CIO Talk Network,” with Sanjog Aul, every Wednesday, at 7 AM Pacific (10 AM Eastern) right here on the bottom line in business talk – VoiceAmerica Business.
Sanjog Aul is a Certified Information Systems Auditor and the Executive Vice President with AVVAL, an Oakbrook, IL based professional services firm providing IT staffing and outsourcing services. With educational background in Computer Science and extensive consulting experience in IT Management and Implementation, Sanjog is known to dig deeper into current and chronic technology management/implementation issues to find the root cause. During his career, Sanjog has helped numerous businesses learn how to use technology for competitive advantage.