Future of Make for Me: The Luxury of Customer Centricity

April 24, 2014
Hosted by Bonnie D. Graham

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Episode Description

The buzz: Individuality. Henry Ford is often credited with speeding the transition from a “Make for Me” economy to a mass-produced economy of “any color you want, as long as it’s black”. But consumers recently began demanding “Made for Me” products and services at lower prices and higher quality. Can technology help companies answer their cry and stay in business? The experts speak. Whitney Johnson, Disruptive Innovation Facilitator: “Winners know when to quit.” (whitneyjohnson.com/knowing-when-to-quit). Elizabeth Hedstrom Henlin, TBR: “Whenever you find yourself on the side of the majority, it is time to pause and reflect.” (M. Twain) Reuven Gorscht, SAP: “’Where everybody knows your name…and they’re always glad you came.’ Business has been dehumanized. The bartender who knew you by name is replaced by big brands and barcodes. ‘Make for me’ economy brings back customer centricity in new, and arguably even better, ways.” Join us for Future of Make for Me: The Luxury of Customer Centricity.

Future of Business with Game Changers, Presented by SAP

Archives Available on VoiceAmerica Business Channel

The world of business is being dramatically impacted by the increasing adoption of the Cloud, and by the mainstreaming of new technologies that have hitherto been the domain of imaginative Hollywood films, including artificial intelligence, machine learning, Internet of Things, augmented reality and more.

Join host Bonnie D. Graham as she invites you to take an additional coffee break with game-changers for our series on how modern technology is completely redefining the world of business, on the Future of Business with Game-Changers.

With digital transformation becoming a mission-critical imperative, every company needs to simultaneously chart its future path while keeping an eye on the rear-view mirror to see who’s coming up in the fast lane to overtake them. In many ways, this is making every business a technology business, no matter their size, industry or geographic location.

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Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. In 2011, working at the enterprise software leader SAP, she successfully created, produced and hosted the weekly “Coffee Break with Game-Changers” business thought leadership roundtable radio series. Over the next eight years, she developed 45 additional series that attracted millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has also been engaged by other global enterprises to develop and host their radio and podcast series. What powers Bonnie’s passion for radio? She “loves speaking with smart people!”

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