User Experience in Enterprise Software: ROI of UX

May 12, 2015
Hosted by Bonnie D. Graham

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Episode Description

The buzz: Happiness. Enterprise software has been delivering increased functionality for years, but too often at the expense of ease-of-use. Why? Good design is notoriously difficult and thus not addressed or measured by most IT teams. UX projects are a business investment, where satisfaction must translate into performance to calculate ROI. Should UX be part of project development from the get-go? The experts speak. Jaco Van Eeden, Deloitte: “The world is complex, and so too must be the activities that we perform. But that doesn’t mean that we must live in continual frustration.” (Don Norman) Michael Romeo, Deloitte: “You have to start with the Customer Experience and work backyards to the technology” (Steve Jobs). Phil Dervan, SAP: “We should judge our industry by the happiness we create.” (Cennydd Bowles) Mark Schenecker, SAP: “Simple can be harder than complex…But…once you get there, you can move mountains.” (Steve Jobs) Join us for User Experience in Enterprise Software: ROI of UX.

Digital World with Game Changers, Presented by SAP

Tuesday at 7 AM Pacific/10 AM Eastern Time on VoiceAmerica Business Channel

Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on the Digital World. We’ll explore the complete range from the user experience across a wealth of devices right through to how major industries are transforming or reinventing themselves in this Digital Age.

Learn how you can become the savvy Leader who takes your company across the finish line as you look ahead to the next wave of business innovation. Digital World with Game Changers, presented by SAP, can be heard live Tuesdays on the VoiceAmerica Business Channel.

Bonnie D. Graham

Bonnie D. Graham produced and hosted her first live talk radio show in 1998 on AM1240–WGBB, Long Island, NY’s oldest terrestrial radio station. A few years later, she moved from terrestrial to Internet radio with her author interview show, “Up Close and Personal.” In 2011, working at the enterprise software leader SAP, she developed the concept for a weekly live global business thought leadership roundtable series on the VoiceAmerica Business Channel – and launched “Coffee Break with Game-Changers” on October 5, 2011. Over the next nine years, Bonnie D. created, produced and hosted 46 additional SAP series on the Business Channel, attracting millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has developed and hosted live radio and podcast series on the Business Channel for eight additional organizations, as well as her own weekly series, “Read My Lips: Cool Conversations with Creatives with akaRadioRed,” on the Empowerment Channel. In 2023, her live-streaming “Technology Revolution: The Future of Now” series was ranked No. 6 on FeedSpot’s Top 70 Technology Podcasts to Listen to in 2023. What powers Bonnie D.’s passion for radio? She “loves speaking with smart people!”

Episode Directory

July 2015

June 2015

May 2015

  • 5/26/2015: Eating Disruption for Lunch: Digesting Decentralization Listen Now
  • 5/12/2015: User Experience in Enterprise Software: ROI of UX Listen Now

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