The Future of Social Selling: 2015 Surprises, 2016 Predictions

December 1, 2015
Hosted by Bonnie D. Graham

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Episode Description

The buzz: Stargazing. Since this series debuted in Sept. 2015, we’ve discussed the state of Social Selling, strategies to build a Social Selling program, and best practices. Our thought leaders shared proof points to validate their insights: 98% of sales reps with 5000+ LinkedIn connections achieve quota (Sales Benchmark Index); 80% of social introductions generate a sale (DSWA); 72.6% of salespeople using social outperformed peers (Social Media and Sales Quota Survey); and 61% of US marketers use social media for lead generation (IBM). Today, to cap Season 1, we’ll look back at 2015 and ahead to 2016 with our experts from the debut episode. Kurt Shaver, The Sales Foundry: “80% of success is just showing up" (Alvy Singer, Annie Hall). Jim Fields, SAP: “Nobody goes there anymore. It’s too crowded” (Yogi Berra). Kirsten Boileau, SAP: “If there is no struggle, there is no progress” (Frederick Douglass). Join us for The Future of Social Selling: 2015 Surprises, 2016 Predictions.

Changing the Game with Social Selling, Presented by SAP

Changing the Game with Social Selling, Presented by SAP

Tuesday at 7 AM Pacific Time on VoiceAmerica Business Channel

Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on Social Selling. We’ll explore the fundamental changes that Social Selling is having on the Sales profession, the implications on the buyer journey, how Social Selling impacts an organization in terms of alignment and accountability, and how Social Selling changes the dynamic between buyer and seller.

Learn how you can become the savvy Leader who takes your company across the finish line as you look ahead to the next wave of business innovation. Changing the Game with Social Selling, presented by SAP, can be heard live Tuesdays on the VoiceAmerica Business Channel.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of the weekly business talk series, “Coffee Break with Game-Changers, presented by SAP” that debuted in Fall 2011, plus more than two dozen related Game-Changers Radio series also heard on the VoiceAmerica Business Channel.

SAP helps companies of all sizes and industries run simple. From back office to boardroom, warehouse to storefront, operations to finance, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, cloud and hybrid deployments, and mobile devices.

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