Digital Marketing for Small Businesses and Entrepreneurs: Build Brand Recognition and Attract Qualified Traffic to Your Website
July 1, 2016
Hosted by Hemda Mizrahi
How can you increase organic (non-paid) qualified traffic to your website through search engines and social media? Search Engine Optimization and Social Media Coach Doug Motel will guide you in how to place your business front and center of the customers who are looking for the goods and services you provide. Doug’s focus is on taking advantage of the tools that the Internet offers at no cost. He will explain the winning philosophy behind this type of marketing and provide tactics through which you can tell your company’s unique story in a compelling way and illustrate why your business is the one to hire. Regardless of the growth stage of your business, ensure that your marketing efforts are fruitful by tuning in!
Turn the Page
Archives Available on VoiceAmerica Business Channel
“Turn the Page” features best practices in performance and quality of life for entrepreneurs, aspiring entrepreneurs and businesses. Subject matter experts, many of whom are long-time entrepreneurs, discuss the business models that have enabled them to recover from setbacks, thrive, and adjust course based on both their growth paths and marketplace changes. Guests include specialists in law, marketing, public relations, product and service-focused global businesses, social entrepreneurship, parental leave planning, and other disciplines. You’ll benefit from the stories of distinguished performers, such as executives and former pro athletes who have transferred and augmented their strengths to become business owners in the service of creative autonomy, lifestyle flexibility, philanthropy, and other legacy goals. Host Hemda invites you to subscribe to the show through iTunes or Stitcher, and to explore becoming a sponsor or affiliate by contacting her through the “Email Host” link.
Hemda Mizrahi, Ed.M., M.A., is a Board Certified Coach who specializes in executive and leadership development. Using the tools she has gained from her training in mediation, image consulting, and as a certified wellness coach and licensed therapist, she partners with clients on issues related to career transition, lifestyle management, and performance. As an organizational effectiveness consultant, Hemda collaborates with businesses to address gaps in the employee and customer experience. Her coaching, consulting and radio talk show roles are informed by her managerial experience in healthcare and higher education, participation on advisory boards, and entrepreneurship expertise. Hemda earned Master’s degrees in Organizational and Counseling Psychology at Teachers College, Columbia University, and a Bachelor’s in Hospitality Management from Cornell University. She is certified in the research-based 360-degree feedback assessments developed by the Center for Creative Leadership.