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The buzz: “Automotive companies are increasingly adopting new intelligent and connected products at an increasing pace, addressing a $1.5T market opportunity in digital and connected services (McKinsey, 2016)…Nowhere in the automotive space is this more important than the independent aftermarket and spare parts segment” (2017 AASA Digital Aftermarket Survey). What will have $850B in N. America annual revenues and $1.2T projected growth by 2030? The automotive aftermarket segment. Compared to modest growth in traditional aftermarket sales, the digital aftermarket will explode. But operational
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