The Buzz 1: “Even without the modern neurological research that proves storytelling is the best way to capture people’s attention, bake information into their memories, and forge close, personal bonds, humanity has always inherently known that people crave and seek out great stories almost as much as food and water.” (blog.hubspot.com)
The Buzz 2: “From fireside folk tales to Netflix dramas, narratives are essential to every society…Scholars specialising in ‘literary Darwinism’ are asking what exactly makes a good story, and the evolutionary reasons that certain narratives – from Homer’s Od
|