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The Museum Life
Archives Available
January 31st 2014: Museums and the Enterprising Spirit
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Museums operate within the social and economic fabric of their communities. All museums have felt the effects of the recent economic downturns and many continue to operate in survival mode. But economic vagaries are not new and all organizations must learn to anticipate and capitalize upon economic trends. In fact, tough economic times can provide the impetus for creativity. This week’s guest, Stephen Brand, will discuss ways in which museums can tap into their inner entrepreneur, while remaining true to their mission and authentic voice.
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Archives Available on VoiceAmerica Variety Channel
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Stephen Brand
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Stephen Brand is the Contract Director of Programs and Marketing at the Creative Education Foundation and Adjunct Associate Professor of Entrepreneurship at Olin College of Engineering. As an executive and consultant, Stephen has worked on the creation of new and expanded ventures in large corporate, entrepreneurial and non-profit settings, including US Olympic Committee, Ford Motor Company, Polaroid, The Jim Henson Company, Children’s Television Workshop, Liberty Science Center, Forbes Invention and Technology Magazine, Museum of Science - Boston, and many others. He has taught undergraduate and graduate courses in entrepreneurship, corporate strategy, marketing management, leadership, and
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