How to Grow Your Career Services Business

November 27, 2023
Hosted by Marie Zimenoff

[Download MP3] [itunes] [Bookmark Episode]

Episode Description

Coaches, resume writers, and personal branding strategists spend most of their time helping others. However, we can only do that if we also know how to sustain and grow our practice. Luckily, what makes a business successful isn’t a mystery … in fact much of it mirrors the advice we give job seekers! In this episode of the Career Confidante, host Marie Zimenoff goes step by step through growth-hacking your business and marketing your career services on LinkedIn and beyond. She shares the number one myth most entrepreneurs let stop them from being successful and how to flip the switch to stop pushing your services and start attracting customers. You’ll also learn how to market a specific product or service without paid advertising. If you are looking for ideas to refresh your social media marketing strategy, listen in! Want more tips to grow your business? Check out the Career Thought Leaders YouTube channel and the business development playlist for more resources:

The Career Confidante

Monday at 11 AM Pacific Time on VoiceAmerica Business Channel

In the past decade, theories about how we would all need to be “free agents,” in charge of our own career trajectory, have become reality. While there is a good deal of talk about this new reality, little tangible direction exists about how to thrive, not just survive, in this new workforce.

Join career and leadership development expert Marie Zimenoff as she invites you to learn what you need to know today for tomorrow’s career success. She will share the inside scoop on hiring trends, explain how to earn a promotion, and explore what hiring managers are saying across a variety of industries.

Mondays at 3 PM Pacific on VoiceAmerica Business, Marie will provide a featured topic, interview national leaders and review the latest career management tools. You will benefit from a weekly Get Career Smart(tm) tip and featured job of the week, in addition to practical strategies in branding, career transition, advancement, job search, resumes, interviewing, and social media.

Marie Zimenoff

Marie Zimenoff, president of A Strategic Advantage, has guided thousands of job seekers to Get Focused, Get Found, and Get Hired. She provides practical tools, fresh perspectives, proven strategies, and structured coaching for professionals who struggle with promoting themselves. She guides leaders in gaining the skills, confidence, and network they need to grow as leaders and advance their careers in today’s de-jobbing economy.

As a thought leader in the career industry, Marie has mentored and trained career professionals and been selected as a speaker for national career conferences and pre-conference programs. Job seekers, company leaders, and career professionals know that when Marie presents, they can count on gaining valuable information and walking away with tools they can use today.

Marie holds a Master’s Degree in counseling and career development and the industry’s top certifications in career coaching, leadership coaching, branding, and resume writing. She has served as president of The National Resume Writer’s Association and the Colorado Career Development Association. She is also a facilitator and district coordinator for the Rotary Leadership Institute for Rotary International District 5440.

Marie is a career expert for Yahoo! Education, a contributor to career industry books and journals, and an expert source for BusinessNewsDaily, major professional association publications, and local newspaper and radio media nationwide.

Episode Directory

November 2023

  • 11/27/2023: How to Grow Your Career Services Business Listen Now
  • 11/20/2023: Encore: The Career Confidante - November 13th 2023 Listen Now
  • 11/13/2023: The Career Confidante - November 13th 2023 Listen Now
  • 11/6/2023: 3 Mistakes Thought Leaders Make When Promoting Their Work Listen Now

October 2023

September 2023

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