Encore: Marketing SEO 101: Are You Lost or Are You Found?

April 26, 2018
Hosted by Bonnie D. Graham

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Episode Description

The buzz: “’Build it, and they will come’ only works in the movies. Social Media is a “built it”, nurture it, engage them, and them may come & stay” (Seth Godin). According to Mashable, in 2015 Google received over 100 billion searches every month. If consumers can’t find your business, products or services on the first page of a targeted Google keyword search, you “do not exist.” How to get found? Research and select the right keywords for your business and incorporate them throughout your website to help buyers discover you. We’ll share tips on how to use SEO to reach customers at the right time, in the right place, with the right message, i.e., micro-moments. The experts speak. Theresa Childs, Fabricate Studios: “There's no such thing as luck. Luck is when preparation meets opportunity” (Seneca). Lorraine Maurice, SAP: “Your positive action combined with positive thinking results in success” (Shiv Khera). Join us for Marketing SEO 101: Are You Lost or Are You Found?

Think Big Work Small with Game-Changers, Presented by SAP

Think Big Work Small with Game-Changers, Presented by SAP

Thursday at 11 AM Pacific Time on VoiceAmerica Business Channel

The digital economy has changed the way buyers discover and research products and services, with more than 70 percent using the digital space for informed decision making prior to purchase.

The challenge for small to medium size businesses, “sme’s,” is to locate and connect with these buyers, and build trusted relationships that then turn into sales.

Think Big. Work Small brings you thought leaders whose practical insights your sales and marketing professionals can use to proactively connect with buyers on their digital journey, ensure you’re active the smart way in the social space, and help you convert new social relationships into sales.

Think Big Work Small with Game Changers, presented by SAP, on the VoiceAmerica Business Channel.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of the weekly business talk series, “Coffee Break with Game-Changers, presented by SAP” that debuted in Fall 2011, plus more than two dozen related Game-Changers Radio series also heard on the VoiceAmerica Business Channel.

SAP helps companies of all sizes and industries run simple. From back office to boardroom, warehouse to storefront, operations to finance, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, cloud and hybrid deployments, and mobile devices.

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Episode Directory

April 2018

  • 4/26/2018: Encore: Marketing SEO 101: Are You Lost or Are You Found? Listen Now

March 2018

February 2018