Vision Led Product Development

January 23, 2020
Hosted by Martin M. Lacey

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Guest Information

Episode Description

In todays’ show we will speak with product visionary and entrepreneur, seasoned senior business leader Manoj Chawla about … Vision Led Product Development. We’ll look at what Vision Led Production Development means - and explore how to build the product vision, a consensus around it, a road-map for it; and how you ensure it maps to true value in eyes of your customers. To do this, we’ll discuss User Centered Design and Persuasive Design, Dark Patterns, and User centric vs Customer centric features and services. Building awareness and demand around your product offering, and identifying its value proposition will also be discussed.

The Art of Software

New shows monthly on VoiceAmerica Business Channel

The Art of Software is a radio show that provides a look under the hood of software, how it is created and the software industry behind it. The show provides insights in software technologies and the methods used to author, eliciting an understanding of how business applications are designed and developed. We look at software conceptually from idea to adoption, and practically with Block-Chain technology, and the Internet of Things (IoT). We delve into delivery with software as a service, service oriented architecture, micro services and cloud computing. We pull back the curtain on black-hat and white-hat software specialists, discuss ethics, history and evolution of software, as well as explore on some of the more poignant and epic fails in the software industry. The Art of Software is broadcast monthly on the VoiceAmerica Business Channel.

Martin M. Lacey

Martin M. Lacey has been around software development most of his life. Exposed to computer and test systems since the 70s as a child of a (Hewlett-Packard) engineer, Mr. Lacey has been part of the technology scene for over 40 years. During this period, he has been providing software engineering and management services for a wide range of business needs ranging from financial analysis, inventory management and control, sales and invoicing, statistics and information modelling, to production planning and production floor management and analysis. He has worked with government agencies and their agents, senior business management, line-of-business staff, business and technology gurus.

After 11 years of consulting and 8 years in a financial commercial software vertical, in 2004 Martin began Lacey Software Technology Corp. with the goal of assisting companies of all sized achieve greater efficiency through automation and improvements within their business processes. Working with several early stage software business startups and established service providers, Mr. Lacey refined his software delivery strategy and methodology to provide rapid creation of working prototypes that evolve into functional business applications. Using the proto-cycling approach married with object oriented design, Mr. Lacey has created numerous business-critical and mission-critical applications for his clients.

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