3 Mistakes Thought Leaders Make When Promoting Their Work

April 8, 2024
Hosted by Marie Zimenoff

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Episode Description

If you want a promotion or build your business, decision-makers must know who you are and trust your expertise and ability to get the job done. What can you do to promote your work in a way that builds visibility and trust? In this episode of The Career Confidante, host Marie Zimenoff welcomes marketing and publishing expert Allison Lane. Allison shares what she has learned while helping thousands of experts, entrepreneurs, and thought leaders connect to their audiences. She’ll also share how you can stop spending money and effort on tactics and prioritize fewer, needle-moving efforts. If you want to advance your career or create your next big opportunity without the overwhelm, listen in! Do you know the secrets to using LinkedIn to build your brand (and help clients do the same)? Take our quiz to find out and get a few tips while you're at it: https://careertl.com/liquiz

The Career Confidante

Monday at 11 AM Pacific Time on VoiceAmerica Business Channel

In the past decade, theories about how we would all need to be “free agents,” in charge of our own career trajectory, have become reality. While there is a good deal of talk about this new reality, little tangible direction exists about how to thrive, not just survive, in this new workforce.

Join career and leadership development expert Marie Zimenoff as she invites you to learn what you need to know today for tomorrow’s career success. She will share the inside scoop on hiring trends, explain how to earn a promotion, and explore what hiring managers are saying across a variety of industries.

Mondays at 3 PM Pacific on VoiceAmerica Business, Marie will provide a featured topic, interview national leaders and review the latest career management tools. You will benefit from a weekly Get Career Smart(tm) tip and featured job of the week, in addition to practical strategies in branding, career transition, advancement, job search, resumes, interviewing, and social media.

Marie Zimenoff

Marie Zimenoff, president of A Strategic Advantage, has guided thousands of job seekers to Get Focused, Get Found, and Get Hired. She provides practical tools, fresh perspectives, proven strategies, and structured coaching for professionals who struggle with promoting themselves. She guides leaders in gaining the skills, confidence, and network they need to grow as leaders and advance their careers in today’s de-jobbing economy.

As a thought leader in the career industry, Marie has mentored and trained career professionals and been selected as a speaker for national career conferences and pre-conference programs. Job seekers, company leaders, and career professionals know that when Marie presents, they can count on gaining valuable information and walking away with tools they can use today.

Marie holds a Master’s Degree in counseling and career development and the industry’s top certifications in career coaching, leadership coaching, branding, and resume writing. She has served as president of The National Resume Writer’s Association and the Colorado Career Development Association. She is also a facilitator and district coordinator for the Rotary Leadership Institute for Rotary International District 5440.

Marie is a career expert for Yahoo! Education, a contributor to career industry books and journals, and an expert source for BusinessNewsDaily, major professional association publications, and local newspaper and radio media nationwide.

Episode Directory

May 2024

April 2024

  • 4/29/2024: The Career Confidante - April 29th, 2024 Listen Now
  • 4/8/2024: 3 Mistakes Thought Leaders Make When Promoting Their Work Listen Now
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