Game-On with Gamification!

November 20, 2014
Hosted by Bonnie D. Graham

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Episode Description

The buzz: Gamification. Gamification is a trendy buzzword in businesses today because of its significant benefits. How does it work? By putting the customer, prospect or employee at the center of a well-designed, game-based experience, you can improve and capture data on their motivation, productivity, and engagement. Not on board yet? It’s time to learn about the new science of relationship building through big data and gamification, and the gurus’ secrets to designing gamification that really works. The experts speak. Rajat Paharia, Bunchball: “All of this has happened before, and it will all happen again.” (J.M. Barrie, Peter Pan 1953, and new Battlestar Galactica) Mario Herger, Enterprise Gamification Consultancy: “Gamification is Big Data on employees and will transform the way companies select, evaluate, and promote employees.” Janaki Kumar, SAP: “The opposite of play is not work. It’s depression.” (Brian Sutton-Smith) Join us for Game-On with Gamification!

Future of Business with Game Changers, Presented by SAP

Archives Available on VoiceAmerica Business Channel

The world of business is being dramatically impacted by the increasing adoption of the Cloud, and by the mainstreaming of new technologies that have hitherto been the domain of imaginative Hollywood films, including artificial intelligence, machine learning, Internet of Things, augmented reality and more.

Join host Bonnie D. Graham as she invites you to take an additional coffee break with game-changers for our series on how modern technology is completely redefining the world of business, on the Future of Business with Game-Changers.

With digital transformation becoming a mission-critical imperative, every company needs to simultaneously chart its future path while keeping an eye on the rear-view mirror to see who’s coming up in the fast lane to overtake them. In many ways, this is making every business a technology business, no matter their size, industry or geographic location.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. In 2011, working at the enterprise software leader SAP, she successfully created, produced and hosted the weekly “Coffee Break with Game-Changers” business thought leadership roundtable radio series. Over the next eight years, she developed 45 additional series that attracted millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has also been engaged by other global enterprises to develop and host their radio and podcast series. What powers Bonnie’s passion for radio? She “loves speaking with smart people!”

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