Ways to Sway: Secrets of Influence and Personal Brand

December 1, 2014
Hosted by Bonnie D. Graham

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Episode Description

The buzz: Emerging brands. If you think your company brand is the only one your organization needs to worry about, listen up! Two new branding flavors are stealing the business spotlight: employer and personal. Does your HR consider the notion of employer branding a passing fad? Are you ignoring the impact your personal brand (yes, you already have one) might wreak as our knowledge economy segues into a social economy? The experts speak. Chris Heuer, Alynd: “Reputation: be known for what you know, how are you known, how you craft the story, and how you live your life.” Kare Anderson, SayItBetter.com: “Speak to their positive intent, especially when they appear to have none.” Jenny Dearborn, SAP: “It’s this simple: You are a brand. You are in charge of your brand. There is no single path to success. And there is no one right way to create the brand called You. Except this: start today, or else.” (Tom Peters) Join us for Ways to Sway: Secrets of Influence and Personal Brand

HR Trends with Game Changers, Presented by SAP

HR Trends with Game Changers, Presented by SAP

Monday at 10 AM Pacific Time on VoiceAmerica Business Channel

Game-changing technologies and strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions. Join host Bonnie D. Graham as she invites you to take an additional coffee break with game-changers for our special series on today’s top HR trends, on HR Trends with Game Changers. Learn how you can become the savvy HR innovator who takes your company across the finish line as you look ahead to the next breakthrough human resources strategy.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of the weekly business talk series, “Coffee Break with Game-Changers, presented by SAP” that debuted in Fall 2011, plus more than two dozen related Game-Changers Radio series also heard on the VoiceAmerica Business Channel.

SAP helps companies of all sizes and industries run simple. From back office to boardroom, warehouse to storefront, operations to finance, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, cloud and hybrid deployments, and mobile devices.

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Episode Directory

December 2014

  • 12/1/2014: Ways to Sway: Secrets of Influence and Personal Brand Listen Now

November 2014

October 2014