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Startup Focus with Game-Changers, Presented by SAP

Startup Focus with Game-Changers, Presented by SAP

Tuesday at 9 AM Pacific /12 Noon Eastern

October 17th 2013:Start-Up Focus: Selling to the enterprise

Today’s buzz: The enterprise space. Some startups refuse to play it safe by starting small, choosing instead to pursue the big-kids enterprise marketplace right out of the gate. Could be a smart move, but only if they’re prepared for its challenges. Our in-the-trenches experts speak. Christopher Carter, Approyo: “Life is too short. We need to seize our dreams, our goals, and our desires. If not, someone else will.” Padman Ramankutty, Intrigo: “Selling to the consumer is about selling positive emotions. Selling to the enterprise is about suppressing negative emotions. You might have lost t

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Tuesday at 9 AM Pacific Time/12 Noon Eastern Time on VoiceAmerica Business Channel

Featured Guests

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Christopher Carter

Christopher Carter, CEO of Approyo, assists companies seeking knowledge and strategic focus to support their growth in the enterprise space using SAP HANA and Big Data. Chris has been in the SAP industry for over 25 years and is nationally recognized by ASUG, SAP, Hadoop World and more. He speaks around the world on SAP topics and the benefits of solutions in the SAP and Big Data ecosystems. Chris Carter created the first SAP cloud ever used by an SAP client in 2005, and the first SAP HANA Production cloud used by an SAP client.
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Padman Ramankutty

Padman Ramankutty, CEO at Intrigo, is a well-known supply chain and enterprise strategist with deep expertise in new technologies deployment. He has over 20 years of experience in the ERP & SCM space and serves on the boards of venture-backed companies. He is also an advisor to several clients in the SAP space. Prior to Intrigo, Padman was co-founder and CEO of Bristlecone, an IT services company he spearheaded for over eight years. He is utilized extensively by SAP Development and SAP Ventures to provide due diligence on business software/systems.
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Luisa Silva

Luisa Silva is the Global Director of GTM and Market Enablement for SAP Startup Focus. She is a seasoned business strategist, an accomplished practice and team leader with 16 years of software industry innovation, business development, services, sales and management in Big Data, Analytics and in-memory computing. Luisa is currently leading GTM with Startups for EMEA as well as at the global level within SAP Startup Focus, to nurture, accelerate and recommend investment in next generation startups’ offerings based on market potential and transformational technology – the SAP HANA platform. She joined the Market Enablement and GTM in the program in 2013. Directly influencing the success an
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